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Media One Hotel | Race with Purpose. Climb for Change.
M1 Run Returns for 12th Year to Turn Sweat Into Social Impact
Media One Hotel partners with The Sparkle Foundation to turn every step into sustainable change for communities in Malawi
Dubai, UAE – October 2025 – One of Dubai’s boldest and most anticipated fitness challenges is back — and this year, it’s not just about reaching the top. It’s about lifting others with every stride.
The iconic M1 Run is back for its 12th edition, challenging Dubai’s fitness community to climb 42 floors, sprint 1.2 kilometers uphill, and race through the heartbeat of Media One Hotel, not only for themselves, but for communities in Malawi.
On Saturday, 31st January 2026, Media One Hotel will once again transform into a vertical arena for a powerful cause : to support The Sparkle Foundation’s mission of sustainable change in vulnerable regions.
This year, Media One Hotel is proud to partner with The Sparkle Foundation, a globally recognized charity working across 18 villages in Malawi to provide essential nutrition, education, healthcare, and empowerment to underserved communities. Every registration, every step, every ounce of effort will directly fund life-changing projects on the ground, transforming the lives of children and families in one of the world’s most vulnerable regions.
WHAT MAKES M1 RUN 2026 DIFFERENT?
• A challenge with meaning – 1.2km uphill sprint and 700+ stair climb to the 42nd floor
• 100% of profits donated to The Sparkle Foundation
• Open to individuals & teams, welcoming runners, climbers, and even corporate groups
• Over AED 10,000 in prizes, giveaways & goodie bags
• Optional breakfast at garden on 8 to celebrate your achievement in style
A RACE TO RISE - FOR YOURSELF, AND FOR OTHERS
This is not just another race. It's a movement.
“At Media One, we believe in doing things with impact, and that’s exactly what M1 Run 2026 is all about,” said Mark Lee, General Manager of Media One Hotel. “We’re proud to support The Sparkle Foundation this year and look
forward to an unforgettable event where fitness meets purpose. Whether you're running for time or jogging for the cause, you’ll be making a real difference, step by step.”
The Sparkle Foundation's approach to change is rooted in long-term sustainability, not charity, but empowerment. Every registration supports programs that provide:
• 400+ fresh meals daily to children
• Access to quality early childhood education
• Medical care across 18 villages, including over 26,000 clinic visits
• Skills training & food security programs for families seeking self-sufficiency
Sarah Brook, Founder and CEO of The Sparkle Foundation, adds: “We’re honored to partner with the M1 Run, a dynamic platform that reflects everything Sparkle stands for: energy, purpose, and community. The funds raised will directly empower people in Malawi to build stronger, healthier, and more resilient lives.”
EVENT DETAILS
• Event Name: M1 Run 2026 – 12th Edition
• Date: Saturday, 31st January 2026
• Location: Media One Hotel, Dubai Media City
• Time: Registration opens 7:30am | Race starts 9:00am
• Age Requirement: 18+
• Prices:
◦ AED 150 – Individual entry
◦ AED 199 – Entry + Breakfast at garden on 8
◦ AED 500 – Team of 4 (perfect for colleagues & friends)
◦ AED 699 – Entry + Breakfast at garden on 8
CONTACT: jan@mediaonehotel.com | +971 55 677 8968
