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STHRIVE | Delsey Group selects STHRIVE to boost frontline performance through AI-powered learning and insights
PARIS, DUBAI & HONG KONG — November 2025 — STHRIVE, the AI-built retail performance platform, continues to redefine how global brands elevate frontline excellence. Following successful deployments in China, Hong Kong, Qatar, Saudi Arabia, and France, Delsey Group, a world leader in the luggage industry, has selected STHRIVE to empower its frontline staff with data-driven learning and real-time performance insights.
Through STHRIVE’s AI Companion, Delsey’s store and field teams gain access to a personalized digital coach that connects training, business objectives, and individual performance — transforming data into action. The solution provides on-the-job guidance, targeted recommendations, and continuous learning tailored to each role and market.
“We are proud to support Delsey Group in its ambition to elevate the customer experience and staff performance globally,” said Laurence Ouaknine, Co-Founder & CEO of STHRIVE. “Our AI Companion enables each employee to access the right knowledge and coaching at the right time — helping them perform and grow with confidence.”
The deployment further extends STHRIVE’s global footprint and reinforces its leadership in AI-powered workforce enablement. The platform integrates AI content authoring, instant translation into 67 languages, and advanced analytics, allowing brands to create learning experiences and measure impact across markets. With its proven track record across luxury, travel retail, and consumer sectors, STHRIVE continues to help organizations achieve operational excellence at scale; transforming workforce potential into measurable business performance.
About STHRIVE
STHRIVE is an AI-powered workforce performance platform that helps global organizations boost productivity, engagement, and skills across their frontline teams. By connecting data, learning, and coaching in one environment, STHRIVE enables any company to turn insights into actions at scale. Headquartered in Dubai, with offices in Paris and Hong Kong, STHRIVE supports leading brands worldwide in achieving operational excellence through AI and automation.
