Membres

Media One Hotel & Studio One Hotel Issue Their Most Ambitious Community Challenge Yet

Two Dubai-born, homegrown hotels ask their communities to collectively walk 17 million and 7 million steps throughout May, one step at a time, from anywhere in the world. Invite your friends, family, and colleagues. Reconnect together.

Dubai, UAE — What do you get when two of Dubai's proudest homegrown hotels celebrate their birthdays? Not cake. Not confetti. A mission. Media One Hotel, marking 17 years as a Dubai-born hospitality icon, and Studio One Hotel, celebrating 7 years of community-first living, are joining forces this May to launch a month-long, city-wide (and world-wide) steps challenge that turns everyday movement into a collective act of celebration.

The premise is simple. Media One Hotel needs 17,000,000 steps logged collectively across its community in May. Studio One Hotel needs 7,000,000 steps. Every step counts. Every participant matters. Invite your friends, bring your family, challenge your colleagues, and reconnect together through the simplest act there is. You do not need to be in Dubai to be part of it.

WHY STEPS? WHY NOW?

The World Health Organization recommends 10,000 steps per day as a benchmark for an active, healthy lifestyle, a target that, when consistently met, is associated with reduced risk of cardiovascular disease, improved mental health, better sleep, and increased longevity. 

Media One Hotel and Studio One Hotel, both Dubai-born, homegrown hotels built on the belief that hospitality goes far beyond four walls, want to change that, at least for one month. This is not just a birthday campaign. It is a community health initiative dressed as a challenge, designed to get people moving, reconnect them with the people they love, and prove that collective effort can achieve the extraordinary.

Even walking just 5,000 steps a day throughout the entire month of May adds up to 155,000 steps per person. Multiply that across a community and the numbers become transformative. The mission is ambitious by design, because these hotels were built by an ambitious city, and they have never stopped believing in what Dubai's people can do together.

THE CHALLENGE: TWO HOTELS, TWO THEMES, ONE MOVEMENT

Media One Hotel — Mission Impossible: 17,000,000 Steps

In honour of its 17th anniversary, Media One Hotel is issuing its community a briefing: log 17 million steps collectively across May. The theme is Mission Impossible, and just like the film, the mission sounds more impossible than it is. Seventeen years of welcoming guests, building friendships, and embedding itself into the fabric of Dubai life, now translated into 17 million reasons to get up and move. Lace up. Accept the mission. Reconnect with your people. This message will self-destruct on 31 May.

Studio One Hotel — Run Forrest, Run: 7,000,000 Steps

Celebrating 7 years as a Dubai-born, homegrown hub for community, creativity, and culture, Studio One Hotel sets its sights on 7 million steps, channelling the spirit of Forrest Gump. No grand plan. No complicated strategy. One day, we just felt like running. So we did. Invite your friends. Call your family. Nudge your colleagues. Reconnect together, one stride at a time, and prove that seven million steps is nothing when a whole community decides to move.

HOW IT WORKS

Participation is open to everyone, guests, locals, UAE residents, and the global community of friends, families, and colleagues these two hotels have built over the years. Whether you are pounding the pavements of Downtown Dubai, hiking in the Alps, exploring a new city on holiday, or simply choosing the stairs over the elevator, every step you take counts toward the mission.

To join:

• Download the Hadify app: available free on iOS and Android.
• Join the challenge: Instructions will be shared once you submitted your pledge
• Activate your steps: participants must activate their account within the challenge club to have their steps counted toward the collective goal. Simply downloading hadify is not enough; activation through the company code is required.
• Invite your people: share the challenge with your friends, family, and colleagues. The more who join, the closer the mission gets to completion.
• Start moving: every step logged from 1 May is automatically tracked and added to the collective total in real time.

PRIZES: WEEKLY REWARDS FOR TOP PERFORMERS

Mission: Move is a team effort, but that does not mean individual performance goes unnoticed. Throughout May, the top-performing participants in each hotel's challenge will be recognised and rewarded on a weekly basis.

Each week, the highest step-count performers from both the Media One Hotel and Studio One Hotel clubs will win a voucher of AED 300 which can be used for hotel stays & F&B experiences at each respective hotel. 

The more you move, and the more you spend time reconnecting with people at these two homegrown hotels, the more you stand to win.

FROM ANYWHERE. FOR EVERYONE.

One of the most powerful aspects of Mission: Move is its borderless nature. Participants do not need to be in Dubai. They do not need to be hotel guests. They simply need to be part of the community, and willing to move.

Whether you are based in Dubai and walking the Marina at sunrise, travelling for work and exploring a new city on foot, on holiday with the family and logging beach steps, or simply committing to a daily walk around your neighbourhood back home, your steps are valid, valued, and vital to the mission.

This is the beauty of what these two Dubai-born, homegrown hotels have always stood for: community has no borders. The city raised them. The world keeps them connected.

PARTICIPATION DETAILS AT A GLANCE

• Challenge period: 1–31 May 2025
• Media One Hotel goal: 17,000,000 collective steps | Theme: Mission Impossible
• Studio One Hotel goal: 7,000,000 collective steps | Theme: Forrest Gump
• Platform: Strava (free download on iOS and Android)
• How to join: Follow each hotel on Instagram for the dedicated Strava club activation link
• Activation required: Steps only count once you have joined the club via the official link
• Eligibility: Open to all, no geographic restrictions. Invite friends, family, and colleagues
• Weekly prizes for top steppers: Vouchers value of AED 300 to spend on hotel stay and/or F&B experiences at Media One Hotel or Studio One Hotel

FOLLOW THE MISSION

• Media One Hotel: @mediaonehoteldubai on Instagram
• Studio One Hotel: @studioonedxb on Instagram

Strava club links and daily step-count updates will be shared across both channels throughout May. Join the movement. Reconnect together. Accept the mission, or just feel like running. Either way, move.