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Strategic solutions tailored to your challenges
Establishment-set up | Competitive Analysis | Business Development
We offer customized market studies designed to precisely address your strategic challenges.
Whether you are considering a new geographical establishment, wish to analyze your competitive positioning, or are developing your commercial strategy, our modular approach adapts to your specific needs and budgetary constraints.
Our offer:
- Establishment-set up
- Competitive Analysis
- Business Development
Establishment/Set up Study
Objective: Identify and evaluate the most promising and suitable geographical areas for your business.
Deliverables included:
- Analysis of demographic and economic potential of target areas
- Mapping of local demand and priority segments
- Regulatory study and identification of legal constraints
- Accessibility, infrastructure and logistics study
- Multi-criteria scoring matrix for final recommendations
In-depth Competitive Analysis
Objective: Understand the competitive ecosystem and identify your distinctive advantages.
Deliverables included:
- Detailed mapping of direct and indirect players
- Analysis of market shares and competitor positioning
- Benchmark of offers, pricing and commercial strategies
- Comparative SWOT analysis (strengths, weaknesses, opportunities, threats)
- Identification of barriers to entry and key success factors
- Strategic monitoring of sector trends and movements
- Positioning matrix and differentiation recommendations
Commercial Development Strategy
Objective: Define an actionable commercial roadmap aligned with the market.
Deliverables included:
- Detailed segmentation of target clientele (B2B and/or B2C)
- Detailed personas with needs, motivations and purchase barriers
- Analysis of distribution channels and commercial circuits
- Possible pricing strategy
- Customer acquisition plan and growth levers
- Identification of potential strategic partnerships
- Commercial roadmap over 12-24 months
- Product concept testing: validation of your offer with a limited sample of potential customers